Year-round, we can all do more to support black livelihoods and creativity. In the USA, @15percentpledge is calling on major retailers to pledge 15% of their shelf space to black-owned businesses. This initiative was started by @aurorajames. This year I’d love to work with my partners at @goodonyou_app to ensure a greater percentage of the sustainable brands they feature are founded or led by black people. Please do tag any beautiful black-helmed brands here so we can collectively support them. I love buying vintage as it’s such a sustainable way to shop and @cheshirevintage has compiled an amazing list of black-owned vintage shops.

emmawatson